Epoch
Academy
Workshop
The Epoch Academy Workshop is a fast-paced day of strategic thinking, brand building and creative collaboration. It’s a chance to get hands-on experience of ideation and concepting as well as brand identity, personality and tone of voice.
You’ll meet other creatives, have some fun and get an idea of how it feels to work in an agency like Epoch. You’ll also have the chance to pitch your ideas and compete for prizes.
The Academy Workshops began in 2021, and since then we’ve hosted 33 students, graduates and non-graduates, and awarded 21 paid internships.
What to expect on the day
BRIEFING
After a chance to get to know everyone, we’ll take you through a creative brief. Feel free to ask questions about it and take notes – here’s where the fun starts.
STRATEGY EXERCISES
Next we’ll get under the skin of the brief by introducing brand purpose, positioning, essence, and identity. Our exercises are designed to get you thinking about the brand as a whole and provide the ideal starting point for the concepting and creative stage.
CONCEPTING
Now’s the time to get your pens and paper out for a collaborative brainstorming session. Here you can explore brand identity concepts and tone of voice.
PITCH YOUR WORK
Once you’ve solidified your ideas, get ready to present your work to the group in a pitch session. We can’t wait to see what you’ve come up with!
SUBMISSION
Once you’ve narrowed down your concepts, prepare to polish them at home. Using the day’s learnings, you then have until 16th May 2025 to submit a pdf of your work to epoch.academy@epochdesign.co.uk. Your response can be for the design, copy, motion or strategy team and the best submissions will win prizes.
Prizes to be won
The best three submissions win prizes. We can’t wait to see what you come up with!